Seize the high-end LED display high point Small-pitch LED display into a "killer

The development of full-color LED displays also needs to grasp market opportunities. With the development of the market, how to achieve the specification requirements for full-color LED displays has attracted increasing attention. Relevant management measures have been continuously improved, and the establishment of specifications has contributed to the orderly development of full-color LED displays, and the market has taken the lead. The rise of small-pitch LED displays has been a high-profile LED display that has been despised by indoor display applications to enter this “forbidden zone” to meet the market demand for high-end applications.
At the beginning of the birth, small-pitch LED display products locked the indoor large-screen application as the main target. Then, whether the small-pitch LED display can occupy the leader in the commercial field, or even enter the civilian consumption field, we are full of expectations. Admittedly, this has become another hope for companies to find the commanding heights of profits.
Full-color LED display seeks "upper" small-pitch LED display is the core
In recent years, the competition of conventional full-color LED displays has been particularly fierce, and the price war has almost invaded the basic profits of enterprises. As a result, markets in various emerging fields have developed rapidly, and markets such as outdoor media, advertising, outdoor surface mounts, and special-shaped screens have performed well. In the outdoor lighting market, the growth of preheating and growth kinetic energy needs, and the integration of M&A between full-color LED display manufacturers has also increased the growth rate. The small-pitch full-color LED display has become a hot product in the industry, and its competitive advantage is obvious.
At present, the industry scale of China's LED industry is expanding day by day, and there are many backbone enterprises with independent intellectual property rights and core competitiveness. China's full-color LED display application industry is developing in a basic and international manner. The market for full-color LED display is not limited to China, and it has already entered the international market.
For the traditional full-color LED display manufacturers, the entry into the small-pitch LED display is the inevitable development of its differentiation. Faced with the increasingly homogenization phenomenon and the hot price of the industry, the small-pitch LED display with high technical threshold and high profit is undoubtedly a weapon to get rid of difficulties. For them, the leading edge of small-pitch LED display technology will greatly enhance its industry position. At the same time, the high technical threshold directly leads to “the rare thing is expensive”, and the higher profit allows the enterprise to get rid of the “red sea” of the traditional product price war, opening up a brand new “blue sea”. It is precisely because of this, the traditional LED display manufacturers are very persistent for the small-pitch LED display, and unusually high-profile, has become the main driving force of small-pitch LED display products.
At present, small-pitch LED displays have become popular products, and several large-scale backbone enterprises in the industry are grabbing this blue ocean market in real time. For a long time, an important reason why a full-color LED display cannot compete with a commercial large-screen product represented by liquid crystal is the difference in display effect. Nowadays, with the introduction of high-density and small-pitch LED display products, this short board has been largely compensated. It is precisely because of this, the full-color LED display began to have a high-profile atmosphere.